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Curriculum
- 9 Sections
- 9 Lessons
- 100 Hours
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- Session 1: Introduction to Digital Marketing1
- Session 2: Building Digital Presence1
- Session 3: Introduction to Search & SEO1
- Session 4: Search Engine Marketing1
- Session 5: Introduction to Social Media Marketing1
- Session 6 : Content Marketing1
- Session 7 : Email Marketing & Lead Nurturing1
- Session 8 : Web Analytics1
- Session 9 : How to become Freelancer?1
Topics: <br>Overview of Search Engine Marketing</br>Different Campaign types on Google Ads <br>Google Auction Process </br>Google Bidding Strategies <br>Google Ads Policies & Troubleshoot</br> Google Ads Keyword Match types<br> Setting up Google Search Campaign </br>Setting up Google Display Campaign <br>Setting up Google PMax Campaign </br>Setting up Conversion events in Google Ads <br>Google Search Ads</br> Google Display Ads<br> Google PMax</br> Google Keyword Planner <br>SEMRush</br>
Prev Topics: Importance and Overview of Content Marketing<br> Decoding Content Matrix</br> Importance of various content formats<br> Content development using AI</br> Canva<br> Google Gemini </br>Leonardo da vinci <br>Veed.io</br>
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