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Course Overview
In this course, you will learn every detail about “How to use Google Ads for achieving business objectives?”
- How to design and develop account structure on Google Ads?
- Conducting Keyword Research
- Creating Campaigns – Search, Display, Video, Performance Max (PMax), Call Only, Lead Only, Conversion Campaign, App Install Campaign
- Reviewing the campaign’s performance and generating insights.
- Optimizing the campaign based on the campaign’s performance insights
- Set up conversion tracking
- Generating Reports for the clients
- Creating Dashboards
- Integrating with Google Merchant Center and Google Analytics
USPs:
- No deadline pressure.
- Attend the session as per your time availability and convenience.
- Certification of Completion
- 100% practical exposure. No theory.
By the end of the course, learners will be able to
- Design and structure Google Ads accounts based on business goals.
- Conduct strategic keyword research aligned with campaign objectives.
- Build and manage various campaign types (Search, Display, PMax, etc.).
- Monitor, analyze, and optimize performance.
- Set up tracking and create client-ready reports and dashboards.
Requirements
- Basic knowledge of digital marketing
Features
- Real-time platform demos
- Templates for keyword research and reporting
- Access to dummy client data for practice
- Post-course reference materials
- Certificate of Completion
Target audiences
- Digital marketing enthusiasts, entrepreneurs, business owners, marketing professionals
Curriculum
- 5 Sections
- 5 Lessons
- 10 Hours
Expand all sectionsCollapse all sections
- Session 1: Introduction & Google Ads Account Structure (2 hours)1
- Session 2: Keyword Research & Campaign Types (2 hours)1
- Session 3: Advanced Campaigns – PMax, Call Only, Lead, App Install (2 hours)1
- Session 4: Conversion Tracking, Insights & Optimization (2 hours)1
- Session 5: Reporting, Dashboards & Integration (2 hours)1
Instructor
You can book your training slot by clicking on the "Get Certified" button and making the payment.
Although the training program on the above-mentioned tools is quite expensive in the market with us you are already getting it at a discounted price. The original price of the program is Rs. 45000/- so approximately 20% discount has already been offered.
These classes are highly customized as per your availability. After making the payment, a buddy will be assigned who will manage the scheduling of your classes as per your comfort.
This training program is for 20 Hours and the total number of days depends on your availability.
Yes, you will be getting a certificate of completion from ProMentor Academy. However, there is a basic requirement of getting the certificate that you have to complete one capstone project which will be discussed with you by the trainer.
Although this training program is immersive i.e., you are going to learn everything practically so you won't require any additional reading material. Additionally, trainers will be sharing with you the relevant reading material which you can access in your available time.
Unfortunately, fees once paid are non-refundable. But, we assure you, that such a situation will not arise that you have go for cancellation or refund of the fees.
